net income

Being aware how your product affects your top clients is crucial in today’s competitive business world.

Start with asking yourself to answer True or False on this statement. Your company knows how changes to one of your top 10 customers may affect your bottom line.

There will always be a time when one of your top ten customers will drop off your A list.

Also, if client management changes, make sure you are the first to know. You don’t want the new management to change to someone else’s services or products.

Time to return to the leaders whose business answers “no” regarding the ability to monitor change at your best ten customers. The moral of the story is that your top ten customers will change over time, so it’s up to management to stay updated. Moreover, ensure you always are serving the current ten best customers and recognize changes that need to be taken on these customers that have fallen off the A list.

Resolve to puts time on your side to be better prepared for when, not if, you lose all or a large part of one of today’s 10 best customers.
What can you start doing now to grow or acquire a comparable valuable to your bottom line replacement customer?
This could be as simple as looking to see which customers would provide you more money if you created a product extension or service to offer even more value to them.

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Known as the Fiscal Doctor, Gary W. Patterson has helped 2 INC 500 companies and over 200 companies in manufacturing, technology, service, construction and distribution in companies from start-ups to Inc. 500 to Fortune 500. Gary Patterson helps you grow top line revenues, keep more of the bottom line and make life more fun. Author of Find Your Blind Spot – Before It Finds You, and Million Dollar Blind Spots. Contact Gary when you need a speaker or consultant on strategic profitable growth while removing risk at www.FiscalDoctor.com or 678-319-4739.

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